There was an article in the New York Times last week about how too many choices can paralyze consumers and result in indecision or in poor decisions. “Too Many Choices: A Problem that Can Paralyze” by Alina Tugend.
Shopping online or shopping in stores around town gives us lots of clothing options. Yet, research shows that too many choices make us less satisfied once we have chosen because we wonder if we could have done better with one of our other options. The advice is to ask yourself when making a choice- am I happy?—and if the answer is yes, let it go at that and do not obsess about whether you could have done better somewhere else or with something else.
This seems to be sound advice for picking garments for your wardrobe. Do I love this piece? Does it make me happy to know I am wearing it? And if the answer is yes then the trick is to nix thoughts such as -can I get a better deal somewhere else, will I find an even nicer pair of pants in the next store I visit, etc.
Simplifying your wardrobe helps in this process because once you know what pieces you want your wardrobe to consist of you can ignore all the extraneous choices that paralyze other less intentional shoppers. By definition, you no longer have too many choices! It’s easier to make better decisions because you will have learned to cut through the clutter of the marketplace. And that should make you happy. It’s that simple!
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