Friday, April 16, 2010

The Green Creation at Birch



Birch has stocked up on some wonderfully soft, 100% organic cotton clothes, towels and receiving blankets for infants and toddlers from The Green Creation.

The Green Creation is an eco-conscious company that creates hip/stylish clothes and accessories for little ones with sizes from newborn up to 24 months.

Your child will love the adorable tees, pants, bibs and bodysuits with fanciful graphics. And, the organic cotton towels, washcloths and blankets have a perfectly soft feel for your baby’s tender skin.

We love the “above and beyond” attitude of this company towards sustainability. The entire line is made of Global Organic Textile Standard (GOTS) certified 100% organic cotton. GOTS certification gives the added assurance of ecological and social responsibility throughout the production process from knitting the yarn through producing the garment.

Not only are their garments GOTS certified but The Green Creation makes their clothing line in India using paddy husk energy for manufacturing. The company’s Smitha Prasad explains: Paddy husk is a major by-product of the rice milling industry and at present around 540,000 metric tons of husk is produced annually. In the majority of rice processing areas, husk is considered as waste material and disposed. But a few companies, including The Green Creation, reuse the husks as a source of energy thereby minimizing its “disposing impact” on the environment. And a productive use has been found for the ash that comes out of burning the paddy husk – the “black ash” can be used as a fertilizer in paddy farming, and the “white ash” in banana and other vegetable cultivation.

The Green Creation works to minimize any adverse effect on the earth while creating adorable baby apparel and accessories. The products are priced nicely from $4.99 to $29.99. We invite you to take a look at these sweet clothes and accessories for infants and toddlers.

--Your friends at Birch

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